The Art and Business of the Perfect Smile: Minimally Invasive Veneers & Patient Motivation

This dynamic and interactive course explores how to achieve natural, stable, and long-lasting esthetic outcomes using minimally invasive veneer techniques, supported by clear and visually engaging communication with patients. Through real clinical cases — including some of his most recognized smile transformations — Dr. David will show how subtle, enamel-preserving preparations, combined with high-quality photography, video documentation, digital workflows, and modern adhesive concepts, greatly enhance laboratory predictability and elevate the patient experience. The course also presents how dental photography can be used not only as a diagnostic tool but also as a powerful resource for patient education, emotional engagement, and treatment acceptance. By visually guiding patients through their current condition and potential outcomes, clinicians can foster clarity, trust, and true motivation for care. Additionally, Dr. David will discuss essential concepts in practice management, value-based communication, ethical pricing, entrepreneurship, and strategic positioning, demonstrating how to harmonize technique, artistry, and business to build ethical, consistent, and sustainable success in modern esthetic dentistry.